ACD Art: Michael DeJesus

ACD Copy : Federico Giraldo

Art Director: Ramiro Carranza

Copywriter: Stephanie Granado

Agency: República Havas

About this project:

When approached by Telemundo to work on the 2018 FIFA World Cup campaign, they made it clear that the goal was for Telemundo to be the true bicultural platform for the world’s largest stage. Knowing that, we tapped into what we knew best: that sports transcend language and that all true soccer fans know—soccer is better in Spanish.